Good morning from Bowler & Beach HQ!

We hope you are relaxing in to your Saturday morning, being able to take the time to savour the smell of your coffee brewing as you leisurely leaf through the morning paper – or more likely your Twitter, Instagram or Facebook feeds – rather than the usual whirlwind dash to get ready of a weekday morning…

Bowler & Beach | Limited edition tea mug | Bowler hat

It’s been a whirlwind week for us at Bowler & Beach HQ; with plenty happening, the most exciting being us successfully reaching – and now exceeding – our Kickstarter crowdfunding target after just 8 days! We’re now at over £11,000 raised through over 130 very awesome backers (who will all be acknowledged on our website – thank you so much all!). This means we can go ahead and officially launch the Bowler & Beach brand and our first swim short range, The Animals, for the upcoming spring / summer season! Our very special group of Bowler & Beach Early Backers will be amongst the first people to receive their very own pair – or pairs – of our very cool swim shorts in mid-April…you can still see the campaign here and back us until 28th March.

Bowler & Beach | Kickstarter successful | Camber Sands high five

We thought we’d give you a snapshot of what is going on behind the planning for our first season as a beachwear brand…

Events

We’ve starting thinking which Events, Fairs and Pop-Ups we are going to attend as Exhibitors to sell our swim shorts in public and allow us to engage face-to-face with potential customers – a great way to get immediate feedback, and something that we both wanted to do as part of setting up our own business!

The first Fair that we have been accepted to exhibit – and one we are very excited about as it is a biggie – is the Spirit of Summer, held at Kensington Olympia in London! An annual fair, it sees over 20,000 visitors over four days and we have been selected to exhibit alongside other prestigious fashion, home, jewellery and travel brands. We’ll be there from 22nd to 25th June so we would love to see you there!

Spirit of Summer

We’ll keep you posted of other Events, Fairs and Pop-Ups that we’ll be attending on our website and social media feeds, so stay tuned!

PR and getting Bowler & Beach out there

We have been talking to the very talented and very well connected people at Task PR, and are very lucky to be part of the Press Day that they are holding in mid-April, which will coincide very nicely with our planned official launch! We hope to get some exposure to some great publications so watch this space!

We are approaching a number of publications – both digital and print – that we feel would be a great fit for our brand and reach our potential audience, and have been confirmed that we shall feature in a very well known travel magazine shortly after our April launch (we have to keep it a secret who, but we cannot wait to tell you all!).

In tandem to this, we are looking to work with a number of selected fashion bloggers, and have been very lucky to feature already with the excellent Michael Taylor, the man behind the beard and the blog ‘Bearded Couture‘. Click here to read what he wrote about us!

Bowler & Beach | Bearded Couture

What else?

  • We’re putting the finishing touches to our website www.bowlerandbeach.com so that when we officially launch you’ll be able to purchase our swim shorts through our website…
  • We’re planning some very cool and very fun trips to get some shots of The Animals range in some super locations…
  • We’re planning some exciting competitions that will give you a chance to win a personalised pair of our swim shorts…
  • We’re already thinking about Spring / Summer 2017 and the new ranges we’d like to launch for next year, and there may be a possibility of expanding The Animals range this summer, but for now…

Sssssh….it’s a secret…

So we’ll sign off excitedly and in great anticipation of a very fun-filled summer! We’ll keep you posted on the latest developments both through our blogs but also through our Twitter and Facebook pages, so be sure to like and follow them! The Bowler & Beach journey has been an incredible one so far, and we are both so passionate about our brand and our swim shorts that we are working very hard for us to make a big splash this summer (couldn’t resist the pun), so please continue to spread the word and #sharethesun!

Big love,

Matt & BJ

Bowler & Beach | Founders Matt & BJ

Hot off the press from Bowler & Beach HQ – follow us on Facebook (Bowler & Beach), Instagram (@BowlerandBeach) and Twitter(@BowlerandBeach) for updates, news and the latest blog posts

SHARE NOW
Email this to someoneShare on Facebook0Share on Google+0Tweet about this on TwitterShare on LinkedIn0Pin on Pinterest0Share on Tumblr0
X